Digital Marketing-Who is WSI ?
WSI has been providing innovative Digital marketing or Internet solutions for clients around the world since the mid 1990s. The Internet has grown dramatically since that time, and WSI has grown right along with it, developing and executing results-oriented digital marketing strategies, which are custom-tailored to new technologies, the changing needs of our customers, and the evolving behaviors of consumers.
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Our headquarters is located in Toronto, Canada, but in fact WSI has a global reach, with a network of digital marketing consultants dedicated to region-specific solutions in over 80 countries. We take special pride in assisting small- to medium-sized businesses (or SMBs) with “taking the next step” in their Digital Marketing or Internet marketing strategy. And we’re ready to earn your trust and get you the results you’ve been looking for.
Our network of certified Internet Consultants is the largest of its kind and we’re ranked the No.1 Internet Services Business in the world by industry-leading Entrepreneur magazine.
Additionally- Business opportunities carried the article
Digital Marketing from WSI-Company History
WSI was established in the mid 1990’s in Toronto, Canada. For over 20 years, WSI has been developing profitable Digital Marketing or Internet Marketing Solutions for small and medium sized businesses (SMBs), serving more than 80 countries worldwide. Since their founding, WSI has been a market leader in helping businesses succeed online. WSI digital marketing has been a home for innovators where their international presence is uniquely multi-cultural, yet dedicated to meet the ever-changing needs of their clients.
WSI digital marketing started off by providing simple, basic websites that had no functionality but rather something to look at while surfing the Internet. Back then our Consultants were techies, client needs were lucid, and websites served the purpose of a cardboard brochure. As Internet usage evolved, and users started interacting with websites, WSI evolved and rapidly took control. WSI started working on ways to make our websites more dynamic and interactive which resulted in a major shift in the product and service portfolio WSI offered its clients. Techies were not enough – what clients needed were business partners who understood and could translate the Internet into business ‘speak’. WSI developed the Internet Business Analysis (IBA™), enabling WSI Consultants to help direct companies in making their websites more dynamic and productive.
The next largest change came with the launch of search engines like Google and Yahoo! who expanded the marketing opportunity for business with paid online advertising As the business world became more digitised and marketers moved their advertising dollars from traditional media to digital, WSI’s digital marketing services adapted again to serve the Internet marketing needs of businesses.
It could be argued that some of the biggest changes to the Internet industry have happened over just the last couple of years with the introduction of user- generated content through social media and changes in the mobile landscape due to Smartphones. But as these changes have emerged, WSI has strategically adapted to stay ahead of the curve and ensuring our services help companies effectively communicate and do business online.
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